How is GEO different from traditional SEO?

Traditional SEO optimizes for blue-link search results on Google and Bing. GEO optimizes for AI-generated answers, where engines synthesize content from multiple sources. The two overlap, but GEO requires stronger structured data, fact-rich content and explicit entity context so AI engines can trust and quote your site.

Which AI search engines do you optimize for?

We optimize for ChatGPT (OpenAI), Gemini (Google), Claude (Anthropic), Perplexity, and Google's AI Overviews. We also cover Bing Copilot and emerging answer engines used by local U.S. customers.

How long does the free audit take?

Your free SEO, GEO and AI visibility audit is delivered within 24 hours of submitting the form. The report includes your SEO score, GEO score, performance score, overall score and the highest-impact opportunities for your business.

Do I need to share access to my Google Business Profile?

No, the free audit only uses public data from your website, Google Maps and AI search engines. Access to your Google Business Profile is only required if you hire us to implement Google Business Profile Optimization.

How much do your services cost?

Pricing depends on the scope. Standalone services typically start in the low four figures per month, while our Complete Growth Package is custom-quoted based on your industry, city and current visibility. The free audit always carries no cost.

Do you only work with U.S. businesses?

Yes, our methodology and pricing are designed for local service businesses in the United States. We specialize in high-value U.S. industries such as roofing, HVAC, landscaping, dentistry, med spas, legal, contracting and auto repair.

How quickly will I see results?

Most clients see measurable improvements in Core Web Vitals and Google Business Profile signals within 30 days. Local organic ranking and AI citation improvements typically appear within 60 to 90 days of consistent implementation.

How do you measure success?

We measure SEO score, GEO score, Core Web Vitals, Google Business Profile actions (calls, direction requests, website clicks), local pack ranking and AI citation share. Every client receives a monthly report comparing these KPIs against the original audit baseline.

What industries do you specialize in?

We focus on high-value U.S. local industries: roofing, HVAC, landscaping, dentists, med spas, attorneys, general contractors and auto repair shops. Our process is tuned to the search and AI behavior of customers searching for these services.

Blog

Local SEO, GEO & AI Search — Senior Strategist Guides

Q: What is GEO (Generative Engine Optimization)?

GEO, or Generative Engine Optimization, is the practice of preparing a website so that AI answer engines like ChatGPT, Gemini, Claude and Perplexity can find, understand and cite it. It combines clean structured data, clear entity definitions, factual content and authority signals so AI engines confidently use your business as a source.

Deep, opinionated playbooks for U.S. local service businesses. Written by senior SEO strategists — no fluff, no rehashed best-practices.

GEO / AI Search

What Is GEO (Generative Engine Optimization)? A Plain-English Guide for Local Businesses

A clear, hype-free explanation of GEO — generative engine optimization. What it is, how ChatGPT, Gemini and Perplexity pick sources, how GEO differs from SEO, and what U.S. local businesses should do first.

Jul 4, 202610 min read

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GEO / AI Search

GEO vs SEO: What's the Difference and Which Does Your Business Need?

A senior-strategist breakdown of GEO vs SEO — how they overlap, where they diverge, the real business impact of each for a local service business, and the priority order that actually works.

Jul 4, 202610 min read

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GEO / AI Search

ChatGPT Ranking Factors: How ChatGPT Decides Which Businesses to Cite

A senior-strategist breakdown of ChatGPT ranking factors — the retrieval, content, schema, entity, recency and citation signals that decide which local businesses ChatGPT cites, ranked by real-world impact.

Jul 4, 202611 min read

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GEO / AI Search

AI Visibility for Local Business: How to Get Found and Recommended Across ChatGPT, Gemini, Perplexity and Google AI Overviews

A senior-strategist guide to AI visibility for local businesses. How ChatGPT, Gemini, Perplexity and Google AI Overviews source answers, how to audit where you stand, and the concrete steps to get cited and recommended.

Jul 4, 202611 min read

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GEO / AI Search

How to Rank in ChatGPT Search: The 2026 Complete Guide

A senior-strategist guide to getting your business cited in ChatGPT Search. Ranking signals, schema patterns, FAQ engineering and the mistakes that keep you invisible.

Jun 29, 202611 min read

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Google Business Profile

Google Business Profile Optimization Guide 2026: The 47-Point Checklist

The complete 2026 Google Business Profile optimization checklist. 47 specific actions covering categories, photos, posts, reviews, Q&A and insights. Built for U.S. local service businesses.

Jun 29, 202613 min read

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Industry Playbook

SEO for Roofing Contractors: The Complete 2026 Playbook

A senior-strategist SEO playbook for U.S. roofing contractors. GBP optimization, storm response pages, insurance keywords, review velocity and the 90-day roadmap.

Jun 29, 202612 min read

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